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One of the things I love about blogging is that it can be a very playful space. Bloggers who find new ways to communicate old truths and that have the ability to surprise their readers with fresh perspectives and means of communication often find themselves on a fast track to a wide readership. Also, in the midst of ‘playful’ experimentation new discoveries come that help a blogger to develop in maturity and influence in their niche.

“There is no doubt that creativity is the most important human resource of all. Without creativity, there would be no progress, and we would be forever repeating the same patterns.” - Edward de Bono

Often ‘innovative’ is used to describe a blogger’s use of technology - but it goes well beyond this. Innovative bloggers are those that are able to extend and explore their topic in ways that others are not. They are thought leaders and forge into new ground not only in the way that they present in what they say.

“Innovation distinguishes between a leader and a follower.” - Steve Jobs

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