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Alexa Internet, Inc. is a California-based subsidiary company of Amazon.com that is best known for operating a website that provides information on web traffic to other websites.

Alexa ranks your site according to how many people visit your site with a strong emphasis on those who have their Alexa Tool Bar installed. The problem that lies with this method alone is that the people who do not have the toolbar that visit your site may not be counted.

So the first and foremost thing to do is to Place an Alexa.com widget/plugin or chart on your website. By doing this, it logs your visitors even if they don’t have a toolbar.

The next thing to do is to install the Alexa toolbar on your own computer and kindly ask your readers to do the same.

Now all you have to do now, is to write quality content so you can get a decent search engine positioning and page views that you need.

Although these will not make your web site an overnight success, using them over a long period of time will improve your web site's ranking in no time.

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